Building my relationship network, one stupid event at a time

Last night I braved a little wind, a few raindrops, and horrifying 45° temps to do a little networking at the monthly meeting of the local chapter of a national organization called ODN (which stands for Organizational Development Network). The topic was on conflict resolution. I didn't attend for the topic, for the simple fact that I have no conflicts with anyone. Yes, that's right, the Love Shack is a conflict-free zone. The cat has signed an agreement, promising to lead a conflict-free lifestyle as long as he is on the premises. He is looking at me right now, wondering if he should start a conflict. (He dislikes it when I type.)

I'm always a bit manic when I go to networking events. Large rooms full of people make me skittish. If there is an educational component, I'm okay: I'm a good student. I can sit and zone out while taking notes and drawing pictures. The hardest moments are before and after the program, where one is expected to mingle and talk: building networks, I guess, although I confess I feel better when I'm just a lone node. But in the interests of developing relationships that may be valuable to my research business at some unknown point in the future, I showed up to do my best.

I entered the conference room and introduced myself to three women who sat at a square table. Two of the women (C. and T.) worked at a local conflict mediation center. They were colleagues of the presenter. The other person (V.) used to work with someone who used to work with someone who mentored the two women who work at the mediation center. I began to get the feeling that the conflict resolution field is fairly small, possibly insular, and definitely does not include me. No matter. I'm used to feeling like an outsider, with my goofy knit cap and fingerless gloves (socks), so I didn't hesitate, but plunged right in, determined to press forward with my mission: to network!

Someone (not me) mentioned the topic of emotional intelligence. I thought to myself, oh, that's a cool topic. I wonder how they measure it?

“What instrument do you use to measure emotional intelligence?” I asked politely, looking around the table.

T., an older dark-haired gal, looked at me over her little half-glasses. “Intuition,” she replied flatly. I was astounded.

“How is that working for you?” I asked lamely.

“Very well. After a while, you are able to tell...” She trailed off. Everyone laughed except me.

“We've found that giving people assessments isn't that helpful,” explained V. “People find out what they are good at, and they stop trying to improve.”

“But isn't a desire to improve a hallmark of emotional intelligence?” I asked, feeling somewhat perplexed.

“Yes, I guess you are right,” she admitted, which of course made me feel like I'd scored a point, but underneath I was feeling dismay. I've been thinking that perhaps the ODN people represented a viable target market for my research services. Now I find out they don't even do research? It can't be! Had I committed the classic marketing faux pas of assuming that I know what people need and want? I can't easily sell them on something they don't believe they need. It's like trying to persuade someone who doesn't already eat cereal to buy a new brand of corn flakes. Argh! How can these people help organizations improve without doing some type of assessment? Here I thought I was the shark in a pool of smiling, trusting minnows! How could I have been so wrong?

An answer of sorts came moments later. Apparently a really big shark had beaten me to the pool of unsuspecting minnows. A portly gentleman got up and introduced us to a company (I'll call it Blabla, because I don't really want to give them any publicity, considering that they may be a potential competitor [or employer] of mine someday). Blabla offers tools for OD and HR consultants, a whole slew of fancy tools, all neatly packaged with shiny modern technology (none of this old-fashioned paper and pencil stuff!), and ready for these consultants to use in their practices.

These sharks at Blabla are doing what I want to do, except they are a lot bigger. And I presume they actually know what they are doing. Although you wouldn't know it by the “sales pitch” the portly man gave to the group. He was immediately followed by a younger version of himself (could it truly have been his son?), who proceeded to flatter the group by repeatedly saying, “you guys here in Oregon are the test group!” Maybe I should have felt flattered, but after hearing us addressed as “you guys” five times in as many sentences, I started to think if I just keep at this research thing, I could eventually outlast them just on sheer grammar skills. If he had committed the ultimate sin—“your guyses'”—I would have stood up and walked out.

The announcements ended. The program began. A tall slender man with a pleasant manner spoke into a clip-on microphone as he walked us through a series of PowerPoint slides. The rest of the evening proceeded smoothly. I came away with a handout and a few pages of scribbles, a couple business cards (flagrant networking on my part: Hey, got any more of those business cards? Wanna link up on LinkedIn?), and then it was back out into the embarrassingly warm rain to feel my way home in the bleary darkness.

There's another networking event early tomorrow morning. I'm making no promises.